Last Friday I had the privilege of being invited to speak to
the Lenexa KS Rotary Club about the
importance of utilizing Social Media in business. The Rotary Club consists primarily of small business owners, entrepreneurs and local politicians. I
was pleasantly surprised to see their interest in Social Media/Internet Marketing
and impressed with their knowledge of "how the internet works". Their
interest stemmed from a desire to not necessarily increase revenue, but to
connect with their customers and community on an ongoing basis. We went
over all of the relevant Social Media platforms, why they are important, and
how to use them.
Our lead graphic designer, Emma, created a terrific infographic that the group found very helpful. It outlines the "Do’s and Don'ts" of Using Social Media for Business:
The event went off without a hitch and I had a great time. Everybody I met was very gracious and inviting, and I truly appreciated the opportunity. Are you a member of your local Rotary Club? If you are not, I highly recommend you look into joining. They support excellent causes and provide a terrific framework for networking -- both offline and on!