Part three in a series of three.
Website optimization combines best-practice strategies for website development, design, content structure and hierarchy, coding and file compression. This not only serves the purpose of providing search engine crawlers and spiders an environment that is expected (and rewarded by SERPs), but it also supports a quality user-experience.
All aspects of a website design work together to support coding standards. An optimized website provides a well-organized structure of headings, subheadings and copy content while also maintaining a quality set of graphic files that look great and can be downloaded quickly.
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Have a great week!