After more than ten years of building prosperity for lawyers and law firms in more than 40 states, we are excited now to bring professional training to YOUR OFFICE with strategies to Fail-Safe your practice - no matter what happens to the federal estate tax!
PLAN ON PROSPERITY
Estate Planning Beyond Federal Estate Taxes ... or Taxes to Ashes and Trusts to Dust?
PLAN ON PROSPERTIY is a series of timely, self-paced seminars on building a Practice Prosperity Plan - whatever the state of the estate tax.
These are challenging times. When it comes to legislation, even "permanent" does not mean "permanent." Navigating change is difficult enough - communicating it to your staff, clients and referral sources can be even harder. Our PLAN ON PROSPERITY workshop series gives you the strategies and insights you need to survive - and thrive - in this new estate-planning environment.
We are going to share the first strategy with you now. Consider it a freebie:
- Become a Low-Cost Provider. Don't be confused. I do NOT mean Low-Price Provider. This strategy is not about pricing. It's about containing costs. The reality is that estate planning is now a mature market, and the game has changed. One key survival strategy is to slash costs while increasing value.
Challenging? Yes. Impossible? Not at all.
We are going to show you how - and the lesson starts now. Technology is your best ally in the cost-cutting battle. Sure, you could pay a few hundred dollars tuition for a marketing seminar taught by non-marketing professionals. Then, you could dip a little deeper into your pocket to travel across the country (or across the state), pay a cabbie, tip the bell hop, buy three-dollar-bottles of water from the mini-bar, rack up a hotel bill for two nights, and buy a five-dollar bowl of oatmeal accompanied by a three-dollar cup of coffee topped off with a fifteen-percent tip. Plus, you could shut down your office for two days and pay your staff to reschedule appointments - or rearrange their pencil holders - while you are gone. Then, you could go home and try to remember everything from your notes and an outline.
Or - you could hire professional marketers to bring training-on-demand into your office. View the workshop sessions at your convenience - before or after work, or even over a lunch hour. Print out the worksheets and make copies. Share the entire seminar with your staff. Review it at your leisure - as many times as you want or need.
Spend the money on tuition only. And - here's a tip on the house - keep the change!
Session One: Building Profitable Referrals
The first module in this workshop series is delivered to you in ten online tutorials that you can view at your leisure and share with your support staff (at no extra charge!) Also included are downloadable worksheets and checklists to guide you through the implementation process. Print as many copies as you need. Even make format changes if you want to customize them for your own practice.
Building Profitable Referrals, includes ten modules of audio and video, plus worksheets and checklists on the following topics:
- Why Referral-Based Marketing?
- Expanding Your Prospective Referral Base
- Trend to Succeed
- Resources to Build Your Database
- Too MANY Prospects!
- Graduate-Level Marketing: Segmentation
- Detective Work: The Pre-Approach
- Making Initial Contact: Getting in the Door
- What to Say, What NOT to Say
- From Relationship to ALLIANCE
The total cost is only $149.
Remember, with this program you are bringing professional training into your organization - to review as often as you want or need, at your own convenience, and to share with your support staff - everyone in your office can "attend" this workshop AT NO EXTRA CHARGE. You get ten full sessions of training, worksheets and checklists, delivered to your office. These are all of the basic strategies you need to quickly and affordably build a steady-stream of qualified referrals - one of the essential steps to making your practice literally "fail-safe" and able to withstand radical change of all types - including permanent repeal of the federal estate tax.
Considering the revenue generated by just ONE quality referral source, and we are giving you strategies to develop literally HUNDREDS of top-quality referrals, this package is worth thousands of dollars in new revenue!
Isn't that worth the investment of $149?
Less than one billable hour of your time!
Of course it is. Better yet, bringing affordable training in-house, on-site, for yourself and your entire staff is your first step toward becoming a Low-Cost Provider!
Ordering is fast & easy! Click here to order now.
For more information, call us toll-free at 1-877-852-2021.