Marketing Pawspectives: Insider Tips & Hints To Get Your Marketing Working for You
By Bandit – Office Dog
Woof! Welcome to my weekly column!
Social Media can be a bit tough to manage sometimes, especially if you don't have a plan. One tip I recommend is to set certain topics for each day. A client of ours has specific themes like CEO Thursday (which appeals to business owners) and Golden Wednesdays (which targets the elderly or their adult children). Write a quick post or comment relative to your theme for the day. Social media users tend to take to this strategy very well, and your posts typically are liked, commented on, or even shared!
I'm starting to use this method with my own page. Each Friday I post a favorite "Dog Shaming" photo, which is usually a mug shot of a pup holding a sign next to their most recent "shameful" act (here's a great one!).
Once you have certain topics assigned to certain days, it's very easy to schedule the posts for the whole rest of the month. Take 30-45 minutes to write four posts, and then schedule them weekly for the next month. Simple as that! Make sure you call your account manager if you need any help. Have a barking good holiday season!